Techtonic ID · E-Commerce · 2024 — Present
Shoda E-Commerce
A Middle East e-commerce platform engineered from storefront to checkout — performance and transactional reliability on two platforms.
- Role
- Front-End Architect
- Sector
- E-Commerce
- Period
- 2024 — Present
01
Overview
Shoda is a full e-commerce platform built for the Middle East market — catalog, search, cart and checkout, tuned for the expectations of a regional audience and the realities of regional infrastructure.
My focus was the storefront architecture: keeping pages fast, keeping transactions reliable, and keeping the React Native app and the Next.js web storefront consistent with a single mental model.
02
Approach
- 01
One design system, two platforms
A shared component and token foundation keeps mobile and web visually and behaviorally consistent without duplicating logic.
- 02
Storefront performance budgets
Code-splitting, image strategy and route-level optimization keep critical pages light even on slower connections.
- 03
Resilient transactions
Cart and checkout flows are designed around idempotent, verifiable steps against the Laravel backend — no lost orders.
03
Delivered
Mobile storefront
A React Native app with native navigation and performance feel.
Web storefront
A Next.js experience with SEO and server-rendered product pages.
Checkout & payment flows
Transaction flows wired to the Laravel backend with clear success and failure states.
04
Selected views
05
Impact
- A single architecture delivering a cohesive shopping experience across mobile and web.
- A storefront that stays responsive on modest hardware and connections — where regional shoppers actually browse.